Tag Archives: Trends
Enterprise 2.0 in 2010: Twitter / SharePoint / Google Wave / Facebook Tailwinds Fuel Growth
Thx to Geek and Poke for the image above. The term “Enterprise 2.0” was coined back in April 2006 when Andrew MacAfee wrote this Sloan Management Review Article. Since, then MacAfee has become almost synonymous with the term Enterprise 2.0 … Continue reading
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The Fourth Wave of Marketing Automation = Tapping the Social Web
When was the last time you received an email newsletter or a cold call that was relevant and personalized? Right – never. Well, read on, for change is afoot and a new wave of companies in the older category of Marketing … Continue reading
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