Tag Archives: Trends

Foursquare meets Right Media (or, Local meets Online Display Ad Exchanges)

I’ve spent the last few years looking closely at various segments of the online advertising space broadly defined and of the 10 new investments Trinity made in the past 12 months, 4 fall into this category.  Those four include TubeMogul (online video analytics … Continue reading

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Enterprise 2.0 in 2010: Twitter / SharePoint / Google Wave / Facebook Tailwinds Fuel Growth

 Thx to Geek and Poke for the image above. The term “Enterprise 2.0” was coined back in April 2006 when Andrew MacAfee wrote this Sloan Management Review Article.  Since, then MacAfee has become almost synonymous with the term Enterprise 2.0 … Continue reading

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The Fourth Wave of Marketing Automation = Tapping the Social Web

When was the last time you received an email newsletter or a cold call that was relevant and personalized?  Right – never.   Well, read on, for change is afoot and a new wave of companies in the older category of Marketing … Continue reading

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